Marketing and Communications
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The Marketing and Communications (MarCom) department at Lake Washington Institute
of Technology oversees the college's image, identity and brand through advertising,
marketing, public relations, social media, and digital/website content initiatives.
All activities of this department support the strategic direction of the college,
its departments and programs.
MarCom Services
Our team can help departments and programs plan, design, and produce effective, professional communications that are accessible and meet LWTech's brand standards.
Use the Marketing Request Form to get support.
Marketing Request Form
Services that the MarCom Department offers include:
- Campaign planning
- Copyediting
- Digital and print advertising
- Graphic design for multiple formats
- Media/press relations
- Public events calendar
- Social media promotion
- Website assistance and request changes
- Social media training (in partnership with Professional Development, coming soon!)
- Website editing training (in partnership with Professional Development, coming soon!)
Brand Center
Our updated Brand Center is coming soon! If you need assistance and assets sooner, please request them through the Marketing Request Form.
Marketing Request FormFor all brand guideline questions, please contact Kimberly Goddard, Assistant Director, Digital & UX Design/Creative Services; or Leslie Shattuck, Executive Director/Executive Communications Officer.
Marketing and Communications Mission
The Marketing and Communications department, as stewards of the LWTech brand, strive to establish trust and confidence for all who view or interact with the college's Marketing and Communications. This is achieved through honest, thoughtful, and inclusive representation.
We do this by telling the diverse stories, experiences and successes of LWTech's students, staff and faculty. We strive to connect with surrounding communities, and aim to be first in mind for training for a first career, or for re-entering the workforce.
